Semiotic Analysis on Morris Lifestyle Advertisement

Marketing on the Internet: A Semiotic Analysis

This study demonstrates how semiotics, which constitutes the “linguistic turn” in human sciences, is a powerful tool for revealing concealed meanings in Internet marketing. Semiotics deals with symbols in the form of text and pictures, and also with their underlying meaning. Hence, since Internet marketing makes extensive use of symbols in order to affect product awareness and cultural meaning,...

Pasteur on lactic acid yeast: a partial semiotic analysis.

One of the interests of studying scientific practice from the vantage point of literature is that it adds another series of mediations to the many that historians, sociologists, and philosophers are unfolding when they analyze laboratories, instruments, controversies, disciplines or institutions.1 Scientific texts, to be sure, have no privilege,but neither are they inferior to the many sources ...

Analysis of medicine advertisement produced in Brazil

OBJECTIVE To analyze the compliance of drug advertisements with regulations in Brazil, subject to Resolution RDC No. 102/2000 since 2000, which abides by the WHO's (World Health Organization) Ethical Criteria for Medicinal Drug Promotion, published in 1988. METHODS Drug advertisements running within the period of October 2002 to October 2003 were collected and recorded. Media sources included...

A Semiotic Note on Branding

? Users may download and print one copy of any publication from the public portal for the purpose of private study or research. ? You may not further distribute the material or use it for any profit-making activity or commercial gain ? You may freely distribute the URL identifying the publication in the public portal ? Take down policy If you believe that this document breaches copyright please...

Knuth-Morris-Pratt Algorithm: An Analysis